Customer Engagement 4 min read
Turning amateur users into experts
The question of what it takes to become an expert has occupied psychologists for decades. As user onboarding and customer…
Geoffrey Keating
Latest posts by Geoffrey Keating
Customer Engagement 4 min listen
2016 on Inside Intercom
Over the past year, we’re proud to have increased the frequency of publication on Inside Intercom without dropping the standard….
Engineering 23 min listen
Etsy engineering director Lara Hogan on public speaking
Lara Hogan is an engineering director at Etsy, the marketplace for buying and selling unique goods, and is probably best known for championing performance as part of the overall user experience.
Product & Design 32 min listen
Samuel Hulick on building better onboarding
A UX designer by trade, he is regularly publishing detailed onboarding teardowns of everything from productivity tools like Asana and Trello…
Product & Design 3 min read
What is a product manager and what do they do?
We often get questions from readers about business, startups, product management, customer support and more. And one question that our…
Customer Engagement 3 min read
In praise of editing
At Intercom we’re lucky to work with many, many talented engineers, designers and researchers. The best editors serve as proxies…
Sales 2 min read
Q&A: How do you find your first 100 paying customers?
Last week, we asked our readers to send in their questions about business, startups, product management and more. We got…
Customer Engagement 1 min read
Do you really need that meeting?
Good meetings require a few things – an owner, an objective, and an outcome. But an even more fundamental part…
Customer Engagement 2 min read
How to market mobile
If you want to market mobile, using phrases like “on the go” and “at your fingertips” are meaningless. When the…