Customer Engagement 6 min read
Send the perfect message with the five Ws
Sending high-impact, well-timed and targeted messages requires insight and laser-sharp focus on your recipients. No amount of clicks and opens…
John Collins
Latest posts by John Collins
Product & Design 28 min listen
Intercom’s Emmet Connolly on design systems
Emmet Connolly, our Director of Product Design, believes the answer to this lucky-to-have problem is to consider all aspects of…
Customer Engagement 7 min read
Sincerely yours: 8 tips for writing like you really mean it
Sharing the insights of the entire Intercom team has always been one of the core principles of this blog. If…
Customer Engagement 30 min listen
Brain Traffic’s Kristina Halvorson on content marketing and strategy
As we’ve written before, the phrase “content marketing” often undermines the value we as creators should be delivering to our…
Customer Engagement 26 min listen
Joe Haslam on transitioning from startup to scale-up
To learn more about when and how to grow, I hosted Joe Haslam on our podcast. Joe’s the Executive Director…
Product & Design 6 min read
Product feedback you should ignore
As your startup grows and starts to gain traction suddenly everyone has opinions about your product. You will drown in…
Customer Engagement 35 min listen
Kim Scott on radical candor: the secret to helping your team do its best work
As Rich detailed in this post, people leave managers, not companies. So what makes for a good boss, one who…
Customer Engagement 4 min read
Why we’re dropping the term “content marketing”
We’ve never been 100% comfortable with the phrase content marketing at Intercom. In the space of five years content marketing…
News & Updates 31 min listen
Bridget Harris on bootstrapping your startup
Bridget, who in a previous life could be found busking in London’s Covent Garden and in tube stations, is the…