Start more conversations with leads you’re nurturing via email by sending them personalized messages on your website 🔗💁‍♀️

Emails you send to leads in Intercom that contain links back to your website can now be used to identify visitors. This means when these leads visit your website by clicking links in your email and start a conversation, their real name or email will show up instead of "Purple teapot from New York". Even better, you can send personalized messages to start more conversations with valuable leads and create a tailored experience from email to your website. You can enable link tracking here.

To learn more about link tracking in Intercom, check out our docs page.