Split test your way to the most optimal Series 📈

You can now test up to five different message types, message content, CTAs, timing, and more in Series. Simply add a split test block in a Series to get started.

From there, add a goal (this can be different from the broader Series or message goals) and choose how many people should go to each test.

Create the varying messages, and set your Series live ✅

When you accrue enough data to determine the most effective path, select the winner, and any new users that enter the Series will only flow through that winning path.

Get started with Series here or learn more about split testing in this article.