Storing answers as user attributes allows you to use them elsewhere in Intercom ☑️ This means you can use them to target messages, build rules, filter reports and build other powerful automated workflows.

Here are 8 ways you can use stored survey data 💪

In Contacts, filter and segment your customers based on their survey responses.

In Outbound, use stored data to target customers with messages based on their answers.

Orchestrate entire customer messaging campaigns using survey data in Series.

In the Messenger settings, use Survey data to give customers a more personalized experience.

By using Survey data in your Reports, you can filter and segment graphs and charts based on that data to spot trends.

To send survey data to other tools, you can use a webhook in Series 👇

By storing a survey response into a data attribute, you can use it in the Salesforce app to sync the data you collect to a specified Salesforce attribute.

Use branching logic during the survey to send customers down different paths.