Customer Service

The last year has had an irreversible impact on how companies and customers interact with each other – and there’s no going back.

Dealing with inappropriate conversations can be challenging for your support team. Creating a robust process relieves the emotional burden of figuring out what to do and where to seek help.

Whether you’re new in your role or a stalwart of customer support, it can sometimes feel like you’re on a treadmill of simple, repetitive tasks and queries. So how can you turn the tide and get back to providing meaningful support for your customers?

What does quality support actually look like? We partnered with Klaus to survey hundreds of support leaders and get a deeper understanding of how they define, measure, and improve “quality”. Here’s what we learned.

Ensure only complex queries reach your support team, and equip them with the most effective strategies for providing efficient, human support.

Handling frequently asked questions requires more than a well-maintained FAQ page. Leverage the power of automation to deliver fast, accurate answers to customers at the right time.

Scale your support without scaling your costs – empower customers to self-serve and provide them with the fast answers they need, when they need them.

Jean-Bernard Baptiste, Senior Manager of Customer Support at HubSpot, explains why creating value for your customers is the key to growing your business.