Customer Engagement 29 min listen
Sujan Patel on growth marketing for startups
A co-founder of the growth marketing agency Web Profits, he’s led digital marketing strategy for Salesforce, Mint, Intuit, Expedia, LinkedIn,…
The Intercom Blog
Articles and Podcasts on Customer Service, AI and Automation, Product, and more
Product & Design 7 min read
How to make cross-functional design teams work
Designers are increasingly being embedded in cross-functional teams with engineers and product managers. But how can you make it work effectively?
News & Updates 6 min read
Data points: what should your startup measure?
When you’re building a startup, data can be like a warm blanket on a cold night. Data is comforting. It…
Product & Design 2 min read
Why the best meetings happen at the coffee dock
As a product manager, you usually have 20 things coming at you at once, and you’re constantly in a state…
Product & Design 4 min read
Content strategy: How words build a product
We’ve always cared about words at Intercom. This blog, our books and our product marketing attest to that. But words…
News & Updates 1 min read
Our first audiobook: Intercom on Product Management
“At Intercom, we believe building a great product should be the first focus of every startup.” This was the opening…
Customer Engagement 33 min listen
Copy Hackers’ Joanna Wiebe on crafting copy that converts
As the co-founder of Copy Hackers and Airstory, she’s helped companies like Wistia, Buffer and Metalab create persuasive, believable and…
Customer Service 4 min read
The secret to great support is teaching users how to fish
There is a famous old saying about the value of education: “Give a man a fish, and you feed him…
Sales 1 min read
The Upsell Messaging Starter Kit: taking the selling out of upselling
A successful business is built on growing your existing customers, not just acquiring new ones. Today, we’re launching our Upsell…