Sales 5 min read
Why Dale Carnegie’s self-help book endures in the digital age
Very few non-fiction books have had the long-lasting impact of Dale Carnegie’s 1936 classic, How to Win Friends and Influence…
Search results for "product principles series"
Filter by category
Sales 32 min listen
Bought-in and paid for: how Atlassian bridges the gap from freemium to enterprise sales
For the latest episode in our Scale series, Dee Reddy caught up with Atlassian’s Kristen Habacht to find out how freemium can drive enterprise sales, how it changes the interaction with the customer, and why it fundamentally affects the relationship between sales, marketing, and product teams.
Sales 51 min listen
Bob Moesta on unleashing your sales superpower
In our latest episode Des Traynor chats Bob Moesta, the founder, maker, innovator, and professor who helped pioneer the Jobs-to-be-Done framework and has now turned his attention to demand-side sales and making it an empowering experience for all.
Sales 12 min read
8 steps to create your winning sales strategy, according to industry leaders
A company’s success depends on its ability to drive sustainable, predictable revenue. Learn from industry experts who have executed winning sales strategies at companies like HubSpot, Close, Intercom and more.
Sales 8 min read
Business operations: when you’ll need it and why, eventually, you won’t
Business Operations (Bizops for short) has inexorably become a thing at certain kinds of companies. Some of you might come…
Sales 39 min listen
Webflow’s Maggie Hott on building a scalable sales team from the ground up
When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott.
Sales 4 min read
Qualifying leads for quality not quantity
The process of qualifying leads through live chat is a bit like dating or finding the right job. What it…
Sales 6 min read
Why SaaS sales people should think like consultants
There are few interactions more cringeworthy than a SaaS sales rep hard-selling a prospect. They can be awkward, uncomfortable and,…
