FAQs

Conversion rate is the percentage of customers who perform a desired action, such as engaging with an advertisement or making a purchase

Customer activation is the act of motivating a customer through marketing efforts to take the next step in the customer journey (or customer lifecycle).

Omnichannel support is a customer service approach that offers customers integrated and seamless support across multiple different channels.

Find out how call centers work, how technology helps them operate efficiently, and how they contribute to customer service and the customer experience.