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Product & Design 15 min watch
What SaaS companies can learn from shopping centers
Our story begins in 1950 in Minneapolis, Minnesota, when five brothers sat around a conference room table trying to build…
Product & Design 15 min watch
Our story begins in 1950 in Minneapolis, Minnesota, when five brothers sat around a conference room table trying to build…
Engineering 10 min watch
If your Facebook News Feed looks anything like mine, then it’s filled with short, snappy recipe videos. You can watch…
Product & Design 11 min watch
At Intercom we’re big believers in using the Jobs-to-be-Done framework to help us innovate and build the features that our…
Customer Engagement 13 min watch
Seth Godin once said, “Your fair share isn’t going to be yours unless you give the public a reason to…
Product & Design 14 min watch
Onboarding new users is one of the most important jobs for any product. No matter what you’ve built, or how…
Customer Engagement 14 min watch
Would anyone argue that content marketing can be one of the most cost-effective tools for growing a business? That’s probably why…
Customer Service 12 min watch
As a company scales it’s easy for teams to lose sight of who they’re building for. With siloed teams and…
Product & Design 36 min watch
Design is becoming a rich entanglement of different ideas, technologies, trends, cultures and patterns. And this has a profound impact…
Product & Design 1 min watch
Two years ago, I’d never heard of the Jobs-to-be-Done framework. Was it truly a better way to design products and innovate?…